| B2B SaaS Positioning & Messaging
Messaging for a visualization app for monday.com users

  • Silky Agarwal-Positioning & Messaging-B2B SaaS-Home page-ThoughtFlow

Scope of work

  • Website landing page messaging for Bird's Eye View
  • Messaging for monday.com marketplace listing

Project context

Thoughtflow had created an app called Bird's Eye View which auto-generates a mindmap from monday.com items. They observed definite interest in the app but were not converting enough visitors on their web touchpoints. They needed clear and compelling messaging for this app landing page and its Monday marketplace listing. The goal was to amplify customer sign-ups through a product-led-growth (PLG) route.

Great product, but struggling to differentiate?

According to a CEB research, 86% of B2B companies fail to differentiate their value. You can choose to be among the other 14%. 

Built on Unicorn Platform