| Positioning & Home page messaging for ShipDelight
Differentiating D2C logistics SaaS in a commoditized market

  • Work sample-Silky Agarwal-Positioning & Home Page Messaging-D2C logistics SaaS-ShipDelight

Scope of work

  • Positioning refinement for the entire solution
  • Sales narrative for new prospect interactions
  • Home page messaging for the product

Project context

ShipDelight wanted to sharpen its positioning and messaging as a product company. And differentiate from both SaaS and service companies in the Indian eCommerce logistics space.

Give your buyers a damn good reason to choose your product over others

Built on Unicorn Platform