| B2B SaaS Positioning & Messaging
Differentiating an ATS in a complex category

  • Silky Agarwal-Positioning & Messaging-B2B SaaS-Home page-RippleHire

Scope of work

  • Positioning refinement for the product platform
  • Sales narrative for new prospect interactions
  • Home page messaging for the product

Project context

RippleHire wanted to sharpen its positioning and messaging to more strongly differentiate from other ATS'es in the market, and to clearly communicate its unique value proposition for global enterprises.

Great product, but struggling to differentiate?

According to a CEB research, 86% of B2B companies fail to differentiate their value. You can choose to be among the other 14%. 

Get In Touch

Submit your contact details to get in touch with me. And to discuss your positioning and messaging needs.

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