| Positioning & Home page messaging for Galvix
Differentiating a sales tax filing SaaS from legacy provider

  • Work sample-Silky Agarwal-Positioning & Home Page Messaging-Sales tax filing SaaS-Galvix

Scope of work

  • Positioning refinement for their sales tax filing solution
  • Home page messaging for their solution
  • Comparison page messaging for their solution

Project context

Galvix wanted to position against the big legacy provider that was turning out to be a really bad fit for a certain segment of buyers. And wanted to highlight how its customer-centric sales tax filing solution fills the gap.

Learn how I can help you improve sales & marketing conversions

As per a research by CEB (now part of Gartner), 86% of B2B companies fail to differentiate their value. My goal is to put you amongst the other 14%.

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