The testing ground

Consult Silky, an independent expert in positioning discovery and communication for B2B SaaS companies led by evangelizer-CEOs.

Silky Agarwal - B2B SaaS Positioning and Messaging Expert

We Helped Many Companies to Shine

Positioning engagements begin with one of the two packages below๐Ÿ‘‡

  • Product positioning + Home page messaging

    Flat fee
    • โœ“
      Positioning triangulation
    • โœ“
      8-fold positioning blueprint
    • โœ“
      Messaging playbook
    • โœ“
      Website menu structure
    • โœ“
      Home page messaging
    • โœ“
      Home page layout
    • โœ“
      Home page graphics brief
    • โœ—
      Point of view explainer
    • โœ—
      Unique problem zoom-in
    • โœ—
      Cost of inaction calculator
    • โœ—
      Competitive differentiation
    • โœ—
      Purchase criteria bender
    • โœ—
      5-min sales pitch tutorial
    • โœ“
      Unlimited revisions
    • โœ“
      Performance ownership
  • Product positioning + Home page and Sales messaging

    Flat fee
    • โœ“
      Positioning triangulation
    • โœ“
      8-fold positioning blueprint
    • โœ“
      Messaging playbook
    • โœ“
      Website menu structure
    • โœ“
      Home page messaging
    • โœ“
      Home page layout
    • โœ“
      Home page graphics brief
    • โœ“
      Point of view explainer
    • โœ“
      Unique problem zoom-in
    • โœ“
      Cost of inaction calculator
    • โœ“
      Competitive differentiation
    • โœ“
      Purchase criteria bender
    • โœ“
      5-min sales pitch tutorial
    • โœ“
      Unlimited revisions
    • โœ“
      Performance ownership

After your positioning is codified, I can also help you take it beyond your home page๐Ÿ‘‡

  • Sales decks

    Per deck
    • โœ“
      Point of view explainer
    • โœ“
      Unique problem zoom-in
    • โœ“
      Cost of inaction calculator
    • โœ“
      Competitive differentiation
    • โœ“
      Purchase criteria bender
    • โœ“
      5-min sales pitch tutorial
    • โœ“
      Performance ownership
    • โœ“
      Unlimited revisions
  • Website pages

    Per page
    • โœ“
      Page messaging
    • โœ“
      Page layout
    • โœ“
      Page graphics brief
    • โœ“
      Performance ownership
    • โœ“
      Unlimited revisions
    • โœ“
      10% discount for 5+ pages
  • Case studies

    Per case
    • โœ“
      Customer interview
    • โœ“
      Case study write up
    • โœ“
      Case study layout
    • โœ“
      Unlimited revisions
    • โœ“
      10% discount for 5+ cases
  • Other messaging

    Per hour
    • โœ“
      Need based

After your positioning is codified and tested, I can also help you adopt it across your GTM๐Ÿ‘‡

  • Website assets

    Fee/asset
    • โœ“
      Product videos
    • โœ“
      Comparison pages
    • โœ“
      Product/solution pages
    • โœ“
      Pricing pages
    • โœ“
      Book a demo pages
    • โœ“
      Unlimited revisions
    • โœ“
      Performance ownership
  • Sales assets

    Fee/asset
    • โœ“
      Cold outreach emails
    • โœ“
      Battlecards
    • โœ“
      Buyer guides
    • โœ“
      Vertical decks
    • โœ“
      Case studies
    • โœ“
      Unlimited revisions
    • โœ“
      Performance ownership
  • Marketing assets

    Fee/pack
    • โœ“
      LinkedIn/social posts
    • โœ“
      LinkedIn profiles revamp
    • โœ“
      Blogs & articles
    • โœ“
      Lead magnets
    • โœ“
      Press releases
    • โœ“
      Unlimited revisions
    • โœ“
      Performance ownership
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