| FOUNDER & SOLO CONSULTANT, POSITIONINGPOINT
Silky Agarwal

I am a positioning and messaging success partner for B2B SaaS companies. I refine the positioning of your B2B SaaS product. Create website and sales messaging that differentiates its value. And take responsibility for improving your conversions.

I have advised 40+ B2B SaaS companies, including Freshworks, Zycus, RippleHire, NextBillion, Jumper, SMS-Magic, Simplicontract, and Netcore. And have built my proprietary positioning and messaging frameworks from the learnings therein. 

I previously headed marketing for an enterprise software company, and bring 13 years of experience in B2B SaaS go-to-market strategy and execution. I hold a graduate degree in Mass Communications and an MBA in Communications from MICA, with a major in customer insights. I am based in India, advising clients globally.

Silky Agarwal - Positioning & messaging success partner for B2B SaaS companies

Learn how I can help you improve sales & marketing conversions

As per a research by CEB (now part of Gartner), 86% of B2B companies fail to differentiate their value. My goal is to put you amongst the other 14%.

Get In Touch

Submit your contact details to get in touch with me. And to discuss your positioning and messaging needs.

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